At NEXT BASKET, we understand the significance of businesses having a thorough understanding of their customers and possessing consolidated information about each of them.
For this reason, we have developed a dedicated section called "Customers," which gathers useful information and creates customer profiles.
The process
When a customer places an order from your online store, the entered information will automatically be recorded, and as a merchant, you will have access to it.
You can access this information under your Admin panel, go to Customers > Customer list section:
To view specific customer information, click the button under the Actions column.
Upon entering a specific customer, you will see information such as:
- The customer's first and last name
- The registered email address
- Shipping address information
- Customer's company information
- Customer status (active and whether the email is confirmed)
- Last used IP for order
- Registration date
- Last site visit
Through this section, you can monitor your customers' behavior, which will aid you in achieving better insight into your marketing efforts.